Senior Vice President
“Roberto Clemente said, ‘If you have the opportunity to do good, and you do not, you’re wasting your time here on Earth.’ This philosophy guides me in my dealings with my clients. I always look for the opportunity to take care of them and do good.”
Pedro was drawn to his financial services career by the example of his hard-working parents. He saw the effort it takes to make money, and how important it is to have the discipline and commitment to reach your financial goals. “That’s how I approach my business,” says Pedro. “I see myself as being a part of my clients’ lives and financial success. They’re depending on me. They give me their trust. That’s a big responsibility.”
After earning a B.A. in finance and a master’s in marketing, Pedro worked at Dean Witter and then moved to BBVA Securities. Here at Sims, Pedro offers his clients full-spectrum investing, customizing his offerings to meet each individual’s goals and stage of life. “I develop a strategy that includes worst-case scenarios, so we can stick with the plan, no matter what, by simply adjusting diversification.”
Pedro believes that you need put clients first and to assume responsibility for every venture you embark on. “The best part of success is that it brings more responsibilities and joy,” says Pedro.